Amazon, Flipkart & Myntra growth measured in margin
Listings, A+ content, marketplace ads, sale events and brand visibility on Amazon, Flipkart, Myntra, Ajio and eBay, run as one P&L. We grow what actually reaches your bank account — contribution margin — not gross sales screenshots.
Request a marketplace auditWhat's included
The marketplace operating set
- 01Listing & Account Management — Catalogue set-up, titles, bullets, images and backend keywords, with variations, suppressed listings and category compliance kept clean.
- 02A+ Content & Brand Stores — A+ and enhanced brand content, brand stores and storefronts, built to lift conversion, not just to look finished.
- 03Marketplace Ads — Sponsored Products, Brands and Display, Flipkart Ads, brand campaigns and Promoted Listings, judged on real margin rather than a blanket ACOS target.
- 04Sale Events & Promotions — Deals, coupons and campaign plans for each platform's big sale events, with stock and margin set before the traffic arrives.
- 05Brand Visibility — Search rank for the terms buyers use, reviews and ratings, Buy Box ownership and brand protection through Amazon Brand Registry.
- 06Pricing & Inventory — Prices set against fees and competing offers, and ad spend paced against stock cover, so budget never outruns supply.
- 07Margin Reporting — Commission, fulfilment fees, returns and ad cost reconciled into contribution margin per SKU and per marketplace.
The marketplaces
Amazon, Flipkart, Myntra, Ajio and eBay
- 01Amazon — A+ content and Brand Store, Sponsored Products, Brands and Display, Brand Registry, and Prime Day and Great Indian Festival planning.
- 02Flipkart — Listings and rich content, Flipkart Ads, ratings and reviews, and Big Billion Days planning.
- 03Myntra — Catalogue, imagery and size information for fashion and lifestyle, brand campaigns, and End of Reason Sale planning.
- 04Ajio — Catalogue and imagery for fashion and lifestyle brands, brand campaigns and sale-event planning.
- 05eBay — Listings, eBay Stores and Promoted Listings for brands selling to buyers outside India.
How it works
How does the account run?
Catalogue & margin audit
Listings, content, ads, reviews and Buy Box status on each marketplace, with fees, returns and true unit economics established first.
Fix the listings
Titles, images, A+ content, compliance and Brand Registry sorted before media scales.
Scale marketplace ads
Campaigns rebuilt around margin, tested systematically and planned around each platform's sale calendar.
Compound
Weekly pacing against stock, monthly margin reviews by SKU, category and marketplace.
Built for brands where the marketplace is a P&L, not a side channel
Sellers whose ad costs are climbing faster than sales, brands managing several marketplaces at once, and teams who cannot see contribution margin by product.
- →Amazon and Flipkart sellers — whose ACOS is rising faster than revenue
- →Fashion and lifestyle brands — growing on Myntra and Ajio
- →Multi-marketplace brands — with no single view of margin across platforms
- →D2C brands — adding marketplaces without cannibalising their own site
- →Founders — who want margin per unit, not gross sales
Gross sales is a vanity number on a marketplace. Contribution margin is the only one that survives fees.
Part of Full Funnel Marketing — the same practice, sequenced with the other seven against one revenue number.
FAQ
Common questions
Which marketplaces do you work on?
Amazon, Flipkart, Myntra, Ajio and eBay, plus other marketplaces where your category sells. The audit shows where your margin actually is before we commit spend, so not every brand needs all five.
Do you create A+ content and brand stores?
Yes. Amazon A+ content and Brand Stores, eBay Stores and the rich-content formats on Flipkart, Myntra and Ajio are part of the listing work, and they come before ads: scaling media against a weak listing just buys traffic that does not convert.
Do you run marketplace ads and sale-event campaigns?
Yes: Amazon Sponsored Products, Sponsored Brands and Sponsored Display, Flipkart Ads, brand campaigns on Myntra and Ajio, and eBay Promoted Listings, along with deals and coupons for sale events such as Prime Day, Big Billion Days and End of Reason Sale. Each campaign is judged on the margin it leaves, not on ACOS alone.
How do you improve brand visibility on a marketplace?
By working on what decides it: search rank for the terms your buyers use, reviews and ratings through each platform's own programmes, Buy Box ownership, and brand protection through Amazon Brand Registry. Visibility is managed alongside margin, not bought at any price.
How do you protect margin as sales grow?
By reporting contribution margin per SKU after commission, fulfilment fees, returns and ad cost, then setting prices, bids, discounts and stock plans against it. Growth that only shows up in gross sales is not growth we count.